Quote Originally Posted by mrtr33 View Post
In the aforementioned example, however, I think what's ended up happening in this instance is over-marketing, to the point of almost being a gimmick. It doesn't immediately appear to me that this was an attempt to label the 'America' cigar as showcasing American tobacco as a gimmick of representing labels from anywhere tobacco could grow (Brazil, Italy). CAO, in my mind, would stop at nothing to put any kind of spin they could on any product they have in order to sell it. The cigar is not necessarily indicative of the country's tobacco.
LOL. Almost a gimmick??? Well, they didn't make a Nub, that's true!

I pointed out the CAO America as an example of a cigar that is marketed to appeal to Americans - and to Americans' patriotism - just as an American puro might be marketed (along with a unique taste) ... and yes, the CAO marketing fluff talks about American tobacco.

In general, this issue is kinda like single malt whisky. Malt whisky is made in lots of places, but it takes good products plus a huge amount of marketing to establish a presence in the premium single malt market beyond Scotch. Japanese brands have made an impact - so it can be done.