I've been put in this spot before too. I tend to not to give cigar advice to most, ecspecially older people, usually because I don't want to seem like a cigar snob as you said.
I was at a cigar shop a couple of weeks ago and this guy had just got a humidor for Christmas. He was probably in his late 40's. He had no idea what to do with it. The clerk was trying to sell him all these jars of goo and I pulled him aside and wrote down Heartfelt's website on a piece of paper and explained the concept. You could tell he was uncomfortable taking cigar advice from some young punk kid. The clerk got pissed and said, "Yeah but you have to buy those buy the ounce". I replied, "Yeah, you have to buy that gel by the jar".
Same trip different shop I heard a retailer say that the Fonseca Limitada was the best cigar they had in the humidor as I was stocking up on some Fuente Sungrowns.This guy was a cigar snob and it's what I aim not to be.
In your situation, I probably wouldn't have said anything. Not saying that you shouldn't have, but just being me I would not for fear of embarassing the dude. Although I'm sure it could be handled delicately. Just put yourself in his shoes and talk the way you would want to be talked to.
Common sense would tell you not to smoke paper. Did he smoke the band, too?
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