my wife loves them...she usually doesn't smoke cigars on her own, but she enjoys trying whatever I'm smoking, and has on occasion smoked a whole cigar. The rest of the people in my life could care less...either that or I could care less about their reactions...not sure which.

Generally though coworkers and friends are very interested to hear about cigars and I have had some great conversations about it with non-smokers who seem a lot more accepting of cigars than cigarettes.