Everyone has ther own opinion, but here's how I light and smoke.

Cut the cigar and clean up the end. If necessary, wet the end and let dry to reseat a loose wrapper or cap.

Roll the cigar through the lighter flame until the outside edge is lit all around (grey ash), then gently puf to get the center lit. Let it rest a moment. Make sure the foot is evenly lit before smoking or you increase the chance of an uneven burn.

Gently pull a mouthfull of smoke. With your mouth slightly open, let the smoke drift out of your mouth and wreathe your head. You can use this opportunity to gently sniff the smoke and appreciate it's aroma. Blow out the remaining smoke and appreciate the flavor on your palate.

Rest it a moment, have a sip of your drink, then repeat.

You can sneak in a double pull every once in a while if you want, blow a few smoke rings, whatever makes you happy!