Originally Posted by thepyrofish
Publishers (in this case Cigarsmokers.com) do not get commission on any purchases made.
Yahoo Search Marketing is a pay-per-click system used by advertisers to pay for clicks made on keywords (it was formally Overture). Go to www.yahoo.com or www.msn.com type in a keyword "cigars" for instance. You will notice sponsored links on the top and the right of the regular results.
Yahoo Publisher Network takes these same link ads and allows content based sites (link this) to display the ads and get paid per click based on what the advertiser paid for it (it's a % of the actual price paid).
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